Sanitary brands need to improve the relevance of products and consumers
Generally speaking, there is a saying that "customers are God" in the service industry, and customers are the parents of enterprises. With the continuous development of the economy and the gradual deepening of the market economy, the competition in the market has become increasingly fierce, and the survival rule of survival of the fittest in the market has gradually deepened. The seller's market dominated by the seller has long been gone. Now it is the buyer's market dominated by the consumer. The consumer is the market leader and the root power for the survival and development of the enterprise.
Sanitary enterprises need to improve the relevance of products and consumers
As an important part of the market, the sanitary ware market is also a buyer's market, so the quality and reputation of the products become the key reasons for enterprises to open the consumer market. Therefore, at this stage, sanitary ware enterprises also need to strengthen the quality of products, strengthen the innovative design of products according to the needs of consumers, and strive to improve the compatibility of products and consumers.
The bathroom integrates the attention of culture and personality taste in the modeling design. There are many kinds of floor styles in the market, but it is rare to introduce various cultural connotations as design concepts from the very beginning.
The sanitary ware design pays attention to the cultural concept, which may be adopted in high-end sanitary ware before. In the face of many low-end consumer groups, it is also a great advantage to integrate culture into the whole product, because with the improvement of economic level, people's understanding of the product has reached a new height.
Sanitary enterprises need to carry out new design on product functions
The development trend of sanitary ware industry has ranked the first place in terms of user experience and product humanization. The enterprise should start from the application situation, user needs and consumer habits of the product, conduct extensive and in-depth research on the sanitary ware categories in the existing market, and combine the feedback of senior customers to carry out a new design on the product functions.
With the rise of the post-80s and post-90s consumer groups, their demand for products is very different from that of their parents. Sanitary enterprises can start from this aspect, and deeply discuss the views of these consumers on the appearance and performance of sanitary products. In this way, it will provide a broad Xintiandi for sanitary enterprises.
Environmental protection and energy saving products of sanitary ware have become the dominant voice of consumers, and environmental protection, energy saving and safety should also be noticed in the sanitary ware industry. The severe environmental problems call for more responsible producers to take practical actions, and the actual needs of consumers will also have a major impact on the industry. Whether the product has passed the certification of environmental system and occupational health and safety system, and whether the environmental protection production process has been gradually adopted, enterprises should increase efforts in environmental protection innovation.
Industry experts believe that if sanitary enterprises want to achieve good development in the market, they must constantly meet the consumer demand of market consumers, constantly improve their products to attract consumers, gain the trust of consumers, and promote the long-term development of enterprises.
(The source of the article is network, and it is hacked and deleted)
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